KDP Countdown deal: Apologies and what went wrong

To celebrate the release of my ebook, Scaevola’s Triumph, the third in my Gaius Claudius Scaevola trilogy, I arranged (or thought I had) a price reduction over a short period for the first two in the trilogy (Athene’s Prophecy and Legatus Legionis). I went to the US Amazon website, organized the price reductions for between October 3 – 6. Amazon confirmed the reduction. I then went to the UK Amazon, only to find they would not permit it. The reason was that when I published, I set the US price at $2.99, the bottom of the range required for KDP select, and arranged for the other currencies to be set at equivalent prices in local currencies. That, apparently, corresponded to £1.95, the bottom of the range for price reduction promotions in the UK. However, thanks to currency variations, this had slipped to £1.93. I was 2p short. So, I changed the prices there to £1.95, only to find that the promotion in the UK could not now be carried out for 30 days, because this corresponded to becoming a new publication. So, in my advertising, I excluded the UK, and in most of them undertook to give the UK a promotion in due course.

What I did not realize was that this meant that the US Amazon took this as a republication as well, even though nothing had changed and I had not done anything on their site, and they cancelled the promotion. All I can do is apologize. Yes, I could have checked, but really, would you have checked that they had withdrawn what had been agreed without any notification? You would? Good for you. Oh, as another interesting point, US Amazon, having republished (presumably) at my price of $2.99, have raised them to $3.50. The UK Amazon is closer, at £1.99. And they made all that fuss over 2p!

Anyway, all I can say is I am sorry if I have wasted any of your time. I will run the promotion about the beginning of November.

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